Main | May 2005 »

April 28, 2005

Planning is the First Step

Successful promotion campaigns don't happen by chance. To realize goals, promotional products programs must be carefully planned, taking into consideration the audience, budget and, of course, the ultimate result to be gained.

Ready to plan your next promotion? Farfromboring Promotions is ready to help!. Define a specific objective.

Whether the goal is to increase traffic at a trade show exhibit or to boost sales with current clients, the first step in any campaign is to clarify the purpose of the program.

2. Determine a workable distribution plan to a targeted audience.
Distribution of a promotional product is as important as the item itself. Research shows that a carefully executed distribution plan significantly increases the effectiveness of promotional products. For example, a pre-show mailing to a select audience delivers more trade show traffic and qualified leads than simply distributing items to passerby at the show.

3. Create a central theme.
Linking a recognizable logo and color to all aspects of a campaign, from promotional products to sales sheets to product packaging, helps create an instantly recognizable image.

4. Develop a message to support the theme.
Supporting a campaign's theme with a message helps to solidify a company's name, service or products in the target audience's mind. For instance, to promote its services to small businesses, a bank created the theme "Are you tired of being treated like a small fish?" and sent fish-related products to its prospects along with promotional literature.

5. Select a promotional product that bears a natural
A good example is a company that developed a magic motif for its conference at Disney World. Attendees received magic-related products to tie in with the theme "Experience the magic at Disney®."
6. Don't pick an item based solely on uniqueness, price or perceived value.
Don't fall prey to the latest trends or fads. The most effective promotional products are used in a cohesive, well-planned campaign.
7. Use a qualified promotional products distributor.
Farfromboring Promotions will help you answer all of these questions as well as offer a variety of value-added services, including unique product ideas, creative distribution solutions and insight on the different imprinting methods just to name a few PR@ppa.org

5. Select a promotional product that bears a natural
A good example is a company that developed a magic motif for its conference at Disney World. Attendees received magic-related products to tie in with the theme "Experience the magic at Disney®."

6. Don't pick an item based solely on uniqueness, price or perceived value.

Don't fall prey to the latest trends or fads. The most effective promotional products are used in a cohesive, well-planned campaign.
7. Use a qualified promotional products distributor.

Farfromboring Promotions will help you answer all of these questions as well as offer a variety of value-added services, including unique product ideas, creative distribution solutions and insight on the different imprinting methods just to name a few.

Posted by farfromboring at 10:41 AM | Comments (0)

April 25, 2005

CHARITABLE ORGANIZATION AWARNESS

Farfromboring helps your charitable organization get notice and raise funds.

Farfromboring has been working with non-profit organizations for several years and is a dedicated distributor to many worthy causes.


Let us show you how we can help with your charities awareness, increase membership, maximize fund raising events, create awards, and all other activities that will aid in the growth of your organization.

As a charitable organization we hope your voice has been heard by thousands. Now its time to continue your reach to those who have not yet heard of your wonderful organization or remind those who have helped before that you are still there assisting those that need your help.

Farfromboring specializes in putting promotional programs together that suit a variety of budgets specifically tailored for your industry. We will help you get your charities name out there to people that are willing and able to donate their time, money and resources.

Let our 70 years of promotions experience work for you. We take the time needed to learn your charities goals and formulate the best possible promotional program. Whether you are looking for an idea that will help lead donators your way or are looking for help with a fundraising event or product, Farfromboring will get you results.

Give us a call today at 561-999-9097 or visit us at promotional products http://FarFromBoring.com

Posted by farfromboring at 09:59 AM | Comments (0)

April 22, 2005

FarFromBoring Team

The Farfromboring staff is dedicated to understanding your company and the customers you service. We will give you full support in finding that unique promotional item or idea that is always Farfromboring.

Make our 70 years of experience in the business work for you.

• Farfromboring blends the most unique ideas, excellent service and most competitive pricing to give all of our clients what is known in the industry as the Farfromboring experience.
• Farfromboring is far from your average promotional firm. Whether you are looking for the perfect promotional idea, corporate gift, concept, customer appreciation, or giveaway items, Farfromboring will give you a free consultation on what may be the most effective, unique and seldom seen promotional products around. Farfromboring prides itself on being an industry leader in full service solutions that promote your company, service or idea in the most unique manner and of course always Farfromboring.
• Minimize expenses and maximize potential. Farfromboring combs through millions of items to bring you the unique promotional products that you just can’t find on your own.
CHOOSE Farfromboring promotions and have potential customers CHOOSE you!

Posted by farfromboring at 10:53 AM | Comments (0)

April 19, 2005

Promotional Products for Branding

A line-up of promotional merchandise -- gimmes ranging from calendars to coffee mugs -- can be a great way to spread the word about your company's name and products. Promotional items can:
• Reward current customers. Such perks are a perfect way to reward customer loyalty.
• Build name recognition. Promotional products can subtly ingrain your firm's name in the minds of existing and potential consumers.
• Supplement your media plan. Promotional give-aways make their way into customers' homes. Unlike a flyer or advertisement, a coffee mug might find a permanent home in your customer's work or home kitchen cabinet. People who would ignore a newspaper ad or a radio jingle might notice your logo on a golf ball they use every weekend.
Choosing the right items to give away is important. You'll want to come up with something that isn't too expensive, but will make an impact. The best choices are items that people really use. Start with these ideas:

1. Calendars. Print your logo, address and phone number at the bottom of every page. Consider highlighting important dates for your business (sales, etc.) on the calendar itself.

2. Desk accessories. Emblazoning pens, pencils and stationery with a company's name is one of the oldest tricks in the book. It works.
3. Golf balls. Link your company's name to your customers' favorite pastime. (Possible drawback: Your logo won't do much good buried in the woods or at the bottom of a pond.

4. Hats, shirts, jackets. These get the word out to your customers, and anyone who sees them wearing your logo. In effect, you can turn your customers into walking billboards for your firm.

5. Refrigerator magnets. Magnets are an extremely cheap way to get your firm's name posted in thousands of locations. Domino's Pizza gives out a magnet with every delivery that includes their logo and the phone number of the local branch.

6. Key chains. A cheap way to attach your company's name to something people carry around with them every day.

7. Watches. What time is it? Time to buy something from you.

For more Promotional Products visit http://FarFromBoring.com

Posted by farfromboring at 09:47 AM | Comments (0)